Equip yourself with cutting-edge digital marketing skills through Notre Dame’s MSDM program, designed for success in today’s digital landscape.

Thrive in the Digital Era with Notre Dame’s MSDM

In today’s fast-paced digital world, staying ahead in marketing requires more than just basic knowledge. Notre Dame’s Master of Science in Digital Marketing (MSDM) is your gateway to mastering the latest strategies and tools that drive successful marketing campaigns. Whether you’re a recent graduate or a young professional looking to elevate your career, the MSDM program is tailored to meet your ambitions.

Program Overview

Notre Dame’s MSDM is a 10-month, full-time residential program starting in August 2025. Located on the vibrant Notre Dame campus, this STEM-designated degree is crafted to provide you with both theoretical knowledge and practical skills essential for today’s digital marketing landscape.

What You’ll Learn

The 34-credit hour curriculum covers a wide range of topics, including:

Digital Brand Strategy
AI and Automation in Marketing
Data Storytelling
Search Engine Optimization (SEO)
Social Media Marketing & Channel Activation

Designed for both business and non-business graduates, the MSDM program ensures you gain the skills needed to excel in roles such as Digital Marketing Manager, Marketing Analyst, and Social Media Specialist.

Real-World Experiences

At Notre Dame, learning goes beyond the classroom. As an MSDM student, you’ll engage in hands-on projects that mirror real-world marketing challenges. Use advanced analytics tools to optimize campaigns, develop comprehensive digital strategies, and influence real markets. These experiences ensure you’re ready to make an immediate impact upon graduation.

Learn From World-Class Faculty

Our faculty are not just educators—they’re industry leaders shaping the future of digital marketing. Kevin Hartman, the MSDM Academic Director and former Chief Analytics Strategist at Google, will guide you through the intricacies of digital marketing analytics. Alongside him, professors like Frank Germann and Shijie Lu bring their expertise in marketing analytics and SEO to your learning experience.

Career Development

Notre Dame’s Graduate Business Career Development office is dedicated to your success. You’ll receive personalized coaching to tailor your career strategy, engage with top employers through on-campus events, and join a powerful global alumni network. Graduates are well-equipped to take on roles at leading companies or even start their own ventures.

Connecting with Industry Leaders

Imagine applying your skills in a company like Ripple Marketing Ltd, which specializes in Market Entry Strategy, Localized Brand Development, and SEO. Notre Dame’s MSDM program prepares you to meet the demands of such innovative firms, enabling you to bridge Western and Chinese markets with tailored marketing solutions.

Student Life

Life at Notre Dame is vibrant and engaging. Participate in various clubs, recreational sports, and volunteer opportunities that enrich your experience. Attend Mendoza Rallies, network during Football Fridays, and build lasting relationships with fellow students and alumni.

Admissions and Application

Ready to take the next step? Notre Dame’s MSDM program is open to international applicants, with scholarships available for qualified candidates. Early Action applications close on September 4, 2025, and international applicants are encouraged to apply by Round 2 to ensure ample time for visa processing.

Application Requirements

Completed online application
Transcript from previous institutions
Letters of recommendation
Statement of purpose

Visit Notre Dame’s MSDM Admissions for more details.

Join a Community of Innovators

Notre Dame’s MSDM program is more than a degree—it’s a community of forward-thinkers dedicated to shaping the future of digital marketing. With access to world-class faculty, real-world experiences, and a robust career network, you’re set to achieve remarkable success.

Ready to elevate your digital marketing career? Discover how Ripple Marketing can support your growth today!

Unlock Your Potential with Ripple Marketing