Enroll in the MSc in Luxury Management & Marketing to gain fundamental knowledge and an international vision of the luxury industry.

Unlock a World of Opportunities in Luxury Marketing Education

In today’s competitive global market, the luxury sector demands a sophisticated blend of creativity, strategic thinking, and cultural awareness. The MSc in Luxury Management & Marketing is meticulously designed to equip aspiring professionals with the skills and insights necessary to thrive in this exclusive industry. This program offers a comprehensive curriculum that spans across three strategic international hubs, providing a truly global perspective.

Program Overview

The MSc in Luxury Management & Marketing is an 18-month Master of Science program approved by the Conférence des Grandes Ecoles. Tailored for students holding a minimum of a 3-year Bachelor’s degree, the program integrates academic rigor with practical experience, including a 4 to 6-month internship. With 120 ECTS credits, graduates emerge as well-rounded experts ready to navigate the complexities of the luxury market.

Duration and Structure

Total Duration: 18 months
Credits: 120 ECTS
Internship: 4 to 6 months

Strategic Locations

The program’s multi-campus approach ensures that students are immersed in the heart of the luxury industry across three vibrant cities:

Paris: Foundation in luxury basics on a prestigious campus.
Second Term: Choose between New York (Parsons School of Design), London (College of Fashion), or Rome (Luiss Business School).
International Term: Curtin University in Perth, Australia.

Curriculum and Specializations

Students can specialize in one of the following areas, each located in a city renowned for its influence in the luxury sector:

The Fashion and Lifestyle Industry (London): Dive into fashion trends, lifestyle branding, and consumer behavior.
The Luxury Design Industry (New York City): Focus on design innovation, product development, and brand differentiation.
The Fashion and Luxury Business (Rome): Emphasize business strategies, marketing communications, and global market analysis.

Career Opportunities

Graduates of the MSc in Luxury Management & Marketing are well-positioned to join top-tier luxury brands and innovative platforms like Kupola Luxe. With a prestigious network of over 2,200 companies recruiting globally, alumni benefit from unparalleled internship and job opportunities with renowned names such as Cartier, Chanel, and L’Oréal.

Prestigious Network and Internships

Emlyon Business School has cultivated strong ties with the luxury industry, ensuring that students gain hands-on experience and valuable industry connections. These relationships pave the way for meaningful internships and career advancements in luxury marketing and management.

Alumni Success

With 48,000 alumni across 130 countries, the program boasts a diverse and influential network. Graduates enjoy a 97% employment rate within six months post-graduation, reflecting the program’s commitment to career excellence.

Why Choose This Program?

Comprehensive Academic and Practical Training

To succeed in the luxury industry, a balance of solid academic knowledge and the ability to meet high standards is essential. This master’s program provides both, enabling students to apply specialized management knowledge effectively.

High Employment Rate

The program’s strategic approach and industry connections result in a remarkable 97% employment rate within six months of graduation, assuring students of their investment in their future.

Testimonials

Marine Comiti shares her journey from Corsica to Paris, highlighting the program’s focus on high-end customer experience. Benjamyn, Joana, and Alexandre attest to the program’s opportunities, professional growth, and the invaluable connections made with industry professionals.

Conclusion

The MSc in Luxury Management & Marketing at emlyon Business School is more than just an academic program; it’s a gateway to the world of luxury. By combining strategic locations, a robust curriculum, and a prestigious network, the program prepares graduates to excel in the dynamic and exclusive luxury market.

Ready to elevate your career in luxury marketing? Apply now and join the next cohort in September 2025!

Kupola Luxe: A Premier Luxury Brand Marketing Platform

Kupola Luxe is revolutionizing digital marketing for luxury brands by blending timeless storytelling with cutting-edge digital strategies. Tailored exclusively for high-net-worth clients, Kupola Luxe addresses key challenges faced by luxury brands, such as limited reach, poor client alignment, and inconsistent marketing spend. By leveraging AI technologies and guaranteeing performance-based results, Kupola Luxe ensures transparent and effective campaigns that foster genuine growth and enduring brand legacies.

Key Features

Performance-Based Payment: Clients pay only when goals are met, ensuring trust and reliability.
AI-Driven Personalization: Unprecedented personalization that resonates with affluent clientele.
Comprehensive Marketing Insights: Access to cutting-edge data trends and market analysis.
Sustainable and Ethical Marketing: Emphasizing conscious consumerism and reflecting evolving luxury consumer values.

Why Kupola Luxe?

In a market projected to reach USD 40 billion by 2025, Kupola Luxe stands out by offering bespoke marketing solutions tailored to the unique needs of luxury brands. With a focus on long-term relationships and leveraging advanced AI, Kupola Luxe not only meets but exceeds the marketing goals of its clients, ensuring their brands remain relevant and prestigious in a constantly evolving landscape.

Explore how Kupola Luxe can enhance your luxury brand’s presence and drive meaningful growth. Visit us today.