Transform your career with Mid-State Technical College’s Digital Marketing Program, designed to equip you with the strategic skills needed to thrive in today’s digital landscape.

Why Choose a Marketing Strategies Course?

In an era where digital presence defines business success, mastering marketing strategies courses is essential. These courses delve into:

Strategic Marketing: Learn how to develop comprehensive marketing plans that align with business objectives.
Social Media Management: Harness the power of social platforms to engage and grow your audience.
Pricing and Sales Techniques: Understand pricing models and effective sales strategies to maximize profitability.
Analytics: Utilize data-driven insights to measure and enhance marketing performance.

By enrolling in a marketing strategies course, you gain the expertise to create impactful campaigns that drive results.

About Mid-State Technical College’s Digital Marketing Program

Mid-State Technical College offers a robust Digital Marketing Program tailored for aspiring marketers. This Associate in Applied Science (AAS) degree provides:

Comprehensive Curriculum: Covering everything from SEO and PPC to content creation and market research.
Flexible Learning: Online delivery options allow you to study anytime, anywhere, balancing education with your personal and professional life.
Transfer Opportunities: Seamlessly continue your education with bachelor’s degree transfer options.

Explore the Digital Marketing Program to take the first step toward a successful marketing career.

Curriculum and Learning Outcomes

The Marketing strategies course at Mid-State is meticulously designed to build your skills progressively:

Core Courses

Introduction to Business
Marketing Principles
Adobe Visual Design
Social Media Marketing
Marketing Research
Internet and Mobile Marketing

Advanced Topics

Promotion Management
Marketing Management
Digital Design Components
Marketing Communications

Learning Outcomes

Graduates will be able to:

Develop Digital Marketing Strategies: Anticipate and satisfy market needs effectively.
Create Engaging Content: Produce compelling promotional materials across various digital platforms.
Integrate Technology: Utilize cutting-edge tools for marketing initiatives.
Analyze Marketing Effectiveness: Make informed business decisions based on data analysis.

Instructors and Industry Connections

Our program boasts experienced instructors like Debra Wallner, BS, MBA, who bring real-world insights from diverse fields such as advertising, sales, and marketing research. Students benefit from:

Practical Learning: Hands-on projects using emerging technologies.
Industry Partnerships: Collaborations with local businesses for real-life opportunities.
Expert Guidance: Mentorship from professionals connected to the marketing industry.

“Learning should be as close to real life as we can make it. Creating real-life opportunities for our students by partnering with local businesses produces graduates who come to employers with the knowledge, skills, and abilities necessary to perform that job.”
– Debra Wallner, Instructor

Career Opportunities After Graduation

A marketing strategies course from Mid-State opens doors to numerous career paths, including:

Digital Marketing Specialist
Social Media Manager
SEO Coordinator
Marketing Coordinator
Advertising Manager
Marketing Researcher

These roles are pivotal in driving business growth and customer engagement across various industries.

Flexible Learning Options

Mid-State understands the diverse needs of its students by offering:

Online Classes: Study from anywhere at your own pace.
Full-Time or Part-Time Enrollment: Balance your studies with work or other commitments.
Varying Class Schedules: Choose terms that fit your lifestyle, with start dates available year-round.

Financial Aid and Costs

Investing in your education is made accessible through:

Competitive Tuition: The entire program costs approximately $11,331.04.
Financial Aid Eligibility: Full financial aid options are available to support your studies.
Credit for Prior Learning: Receive credit for work experience or previous education, reducing overall costs.

Testimonials

“Mid-State provided me a career-focused education that gave me the skills and experience I needed to get a job in the marketing field. Having experienced instructors who are connected to the field made it possible for me to begin my career before even graduating.”
– Allyson Owen, Graduate

Take the Next Step

Ready to advance your marketing career? Apply Today and join a community of driven professionals transforming the digital marketing landscape.

Enhance your expertise with a marketing strategies course at Mid-State Technical College and unlock the potential to lead and innovate in the dynamic field of digital marketing.

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