Enhance your skills with Mid-State Technical College’s Digital Marketing program, covering strategies from development to social media.

Unlock the Potential of Digital Marketing

In today’s rapidly evolving digital landscape, the demand for skilled digital marketers has never been higher. Mid-State Technical College’s Digital Marketing program is designed to equip you with the knowledge and practical skills needed to excel in this dynamic field. Whether you’re looking to start a new career or advance in your current role, our comprehensive program offers the training you need to succeed.

Why Choose Digital Marketing?

Digital marketing is more than just advertising and sales; it’s the strategic process that bridges the gap between product development and customer satisfaction. With the rise of online platforms, social media, and data analytics, marketers today play a crucial role in shaping consumer interactions and driving business growth. By mastering digital marketing, you position yourself at the forefront of this influential industry.

High-Growth Career Opportunities

Marketing ranks among the top 25 high-growth occupations in Wisconsin through 2024. As businesses continue to prioritize their online presence, the need for proficient digital marketers is set to increase, offering a wealth of career opportunities across various sectors.

Program Overview

Mid-State Technical College’s Digital Marketing program is tailored to provide a blend of theoretical knowledge and hands-on experience. Delivered online with flexible scheduling options, the program accommodates both full-time and part-time students, allowing you to balance your studies with other commitments.

Quick Facts

Program Length: Two Years
Credits: 63-64
Start Dates: Fall, Winterim, Spring, or Summer
Delivery: Online (anytime, anywhere)
Cost: Estimated $11,331.04 for the entire program
Financial Aid: Eligible for full financial aid

What You’ll Learn

Our curriculum is designed to cover all aspects of digital marketing, ensuring you gain a well-rounded education that prepares you for real-world challenges. Key areas of study include:

Digital Marketing Strategies: Develop strategies to anticipate and meet market needs.
Content Creation: Produce engaging content for various digital platforms.
SEO Optimization: Enhance website visibility with effective SEO techniques.
Social Media Marketing: Manage and optimize social media campaigns.
Data Analysis: Analyze marketing data to inform business decisions.
Market Research: Conduct research to understand consumer behavior and trends.

Specialized Courses

Throughout the program, you’ll engage in courses such as:

Marketing Principles
Adobe Visual Design
Social Media Marketing
Internet and Mobile Marketing
Promotion Management
Marketing Research

These courses are taught by industry experts, ensuring you receive current and relevant knowledge.

Career Opportunities

Graduates of the Digital Marketing program are well-prepared for a variety of roles, including:

Digital Marketing Specialist
Social Media Manager
SEO Coordinator
Marketing Coordinator
Content Creator
Marketing Researcher
Advertising and Promotions Manager

Our program’s emphasis on practical skills and real-world applications ensures you’re ready to hit the ground running in your chosen career path.

Flexible Learning Options

Understanding that each student has unique needs, our program offers:

Online Delivery: Access course materials anytime, from anywhere.
Full-Time or Part-Time Enrollment: Choose a study schedule that fits your lifestyle.
Transfer Opportunities: Transfer credits to bachelor’s degree programs through various agreements.
Credit for Prior Learning: Receive credit for previous work experience or learning.

Invest in Your Future

With an estimated total cost of $11,331.04 and eligibility for full financial aid, investing in your education has never been more accessible. Additionally, options to receive credit for prior learning or work experience can help reduce overall costs and time to completion.

How to Apply

Ready to take the next step in your digital marketing career? Visit Mid-State Technical College’s Digital Marketing program to start your application today. Join a community of driven individuals and experienced instructors committed to your success.

“Mid-State provided me a career-focused education that gave me the skills and experience I needed to get a job in the marketing field. Having experienced instructors who are connected to the field made it possible for me to begin my career before even graduating.”
— Allyson Owen, Graduate

Take the Next Step with Ripple Marketing

Elevate your newly acquired digital marketing skills by partnering with Ripple Marketing. Our comprehensive marketing solutions can help you implement effective strategies, optimize your online presence, and drive sustainable growth for your brand.

Explore how Ripple Marketing can accelerate your success