Explore Manchester Metropolitan University’s BA (Hons) in Advertising and Brand Communications program and develop the skills to create influential luxury brand strategies.

Ignite Your Passion for Brand Communications

In the ever-evolving landscape of marketing, Brand Communications stands as a pivotal element in building and sustaining successful brands. Manchester Metropolitan University’s BA (Hons) in Advertising and Brand Communications is meticulously designed to equip students with the creative and strategic skills necessary to excel in this dynamic field. Whether you’re aiming to craft compelling advertising campaigns or develop comprehensive brand strategies, this program offers a robust foundation to launch your creative marketing career.

Why Choose Manchester Met?

Triple Accreditation for a World-Class Education

Manchester Met boasts the prestigious trio of accreditations from EQUIS, AACSB, and AMBA. These accolades position the university among the elite business schools globally, ensuring that your education meets the highest standards of excellence and relevance in the industry.

Enhance Your Employability

The program emphasizes practical experience alongside academic learning. Through internships, volunteering opportunities, and the award-winning ‘Rise at Manchester Met’ programme, students gain valuable real-world experience and additional academic credits. This hands-on approach significantly enhances employability, with 87.6% of graduates securing employment or further education within 15 months of graduation.

Learn from Industry Experts

Our lecturers bring a wealth of experience from top agencies, consultancies, and renowned client-side organizations like the BBC, Conde Nast, and PwC. Their first-hand industry insights enrich your learning experience, bridging the gap between theory and practice in advertising and brand communications.

A Creative City at Your Doorstep

Manchester is a vibrant hub for creative and digital media. The city offers extensive networking opportunities with agencies, organizations, and entrepreneurs through guest lectures, placements, and networking events. This environment fosters creativity and provides a supportive community for budding marketing professionals.

Comprehensive Curriculum Structure

Year 1: Building the Foundations

Fundamentals of Advertising and Communications
Digital Literacy and Academic Competency
Fundamentals to Consumer Psychology and Behaviour
Fundamentals of Digital Marketing
Ethics, Sustainability and Responsibility in Marketing

Year 2: Developing Advanced Skills

Advertising Effectiveness
Building Your Professional Profile
Behavioural Drivers in Marketing
Marketing Research & Data Analysis

Year 3: Strategic and Creative Mastery

Strategic Communications and Advertising Planning
Graduate Futures: Leadership and Success
Creative Storytelling in Advertising & Brand Communication

This structured approach ensures a progressive learning experience, enabling you to develop both foundational knowledge and advanced strategic skills in brand communications.

Embracing Sustainability in Marketing

Modern marketing transcends mere promotion—it champions ethical and sustainable practices. The BA program integrates sustainability into its core modules, preparing you to lead responsible and climate-conscious campaigns. This focus on sustainability not only aligns with global trends but also empowers you to make a meaningful impact through your work.

Career Prospects and Support

Graduates of the BA in Advertising and Brand Communications are well-equipped to enter various sectors, including luxury marketing, digital strategy, brand consulting, and creative design. The program’s robust career support services assist you in finding the perfect placement, building a strong professional profile, and preparing for leadership roles in the marketing industry.

Study Your Way with Flexibility

Manchester Met offers flexibility in your study path. Enroll in the three-year course and decide whether to pursue a placement or overseas study after starting your studies. This adaptability ensures that you can tailor your educational journey to suit your personal and professional aspirations.

Join a Legacy of Innovation

With a long-standing history of driving innovation and progress, Manchester Metropolitan University is committed to transforming lives through excellent education and research. By choosing the BA (Hons) in Advertising and Brand Communications, you join a legacy of creativity, strategic thinking, and impactful brand building.

Take the Next Step in Your Marketing Career

Ready to ignite your creative marketing career and master the art of Brand Communications? Discover how Manchester Metropolitan University’s BA in Advertising and Brand Communications can propel you towards success.

Explore your future with Kupola Luxe